Samsung 2012 Smart TV Iloilo Launch
Samsung Electronics Philippines Corporation launched its 2012 Smart TV lineup in Iloilo recently.
At the launch held July 23, 2012 at the Grand Ballroom of Iloilo Grand Hotel, Samsung presented its newest cutting-edge home entertainment products for 2012. It was the sixth leg of the Smart TV road show 2012 all over key cities in the country.
The product launch was attended by the bigwigs from the local Samsung dealers and industry partners in Western Visayas including the Tiu’s of Imperial Appliance Plaza who are Iloilo-based and executives from SM Appliance Center, Robinsons Appliances, J Marketing and Du Ek Sam Inc. (DES) to name a few.
Samsung holds more than 50% of the flat screen TV (LCD, LED, Plasma) sales in the Visayas and is the top-selling Smart TV brand in the Philippines.
Samsung’s latest TV product offerings are built on three pillars: Smart Interaction, Smart Content, and Smart Evolution, an all new market-revolutionizing features available in 2012.
Samsung’s Smart Interaction technology provides Smart TV users with a new, more natural and intuitive option for controlling and interacting with the TV—breaking the physical boundaries between the consumer and screen. Samsung’s new Motion Control, Voice Control, and Face Recognition commands advance user experience in a competitive TV market that values ease, convenience and choice. Users can turn the TV on or off, activate selected apps or search for and select content in the web browser—all without touching the remote.
Smart Interaction is available on the company’s 2012 flagship Smart TVs including the LED ES8000 series, the LED ES7500 series and the Plasma E8000 series, and features a built-in camera that recognizes movement in the foreground, as well as two microphones to recognize voice.
As the Smart TV platform of choice, Samsung provides consumers access to the widest variety of premium content available, with its Smart Content feature. It has over 1,500 apps offered worldwide.
In 2012, Samsung is taking content one step further and evolving the way consumers discover and access apps—through a new Smart Hub that features a simpler, more personable UI in Full HD. Samsung’s Smart TVs also provide a much faster Smart TV experience powered by a new dual-core processor.
Samsung also showcased its commitment to convergence and content accessibility through AllShare Play, the essential tie between Samsung’s products, content and services. This Smart TV service allows content to be pushed or pulled—regardless of the user’s location—from device to device, and device to cloud for limitless sharing. AllShare Play enables consumers to push content manually to the cloud or pull the content directly from their Smart TV or other mobile devices.
Further, Samsung has strengthened its Smart TV content experience through the introduction of new exclusive services. The first-of-their kind services allow for easier content sharing among families across TVs and a number of connected personal devices.
- Family Story allows consumers to stay connected with their families and share photos and calendars through the Samsung Cloud service.
- Fitness allows consumers to access exercise content and track progress both on the TV and on the go.
- Kids offers a wealth of kid-friendly content that kids can access and parents can control and monitor.
Finally, Samsung’s Evolution Kit—an industry first—will allow consumers to easily and cost-effectively enjoy the latest technology services on their TV. With a simple slot-in at the back of select 2012 Samsung Smart TV models, consumers can keep pace with rapid advancements in both TV hardware and software—without needing to purchase a new set every year. Users can now keep their Smart Evolution enabled TV up to date through the company’s proprietary system-on-chip technology–making Samsung the only consumer electronics company to offer this evolving TV solution.
Watch out as Samsung unveils its 2012 Samsung Smart TV lineup in stores across the country.
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